We're looking for someone who can build new creative approaches from first principles, someone who understands the psychology behind why people buy and can turn that into original ideas that break patterns and move audiences.

A rapidly growing D2C brand dominating the wine accessories category is searching for a Junior Creative Strategist who wants to build the future, not repeat the past.

If you’re the kind of person who creates ideas from scratch, who thinks differently, who questions every “best practice,” and who wants to become truly world-class, this is where you’ll thrive.

WHO THEY ARE

A fast-growing D2C company known for building bold brands, thinking big, and moving quickly. What started as a one-person operation has become a lean, high-performing team of 10, each person chosen for their drive, intelligence, and ownership mentality. They’ve already taken over their first category and are now developing the next brand with even bigger ambitions.

What sets them apart:

• A results-driven, fast-moving environment where strong work is recognized
• Clear, direct communication that accelerates learning and growth
• A founder-led team that values curiosity, initiative, and big ideas
• High-performing teammates who are passionate about building
• An ambition to create category leaders, not just another DTC brand
• A culture that encourages contributing ideas and exploring new solutions

YOUR MISSION

They’re building the next $100M brand, and you'll play a part in shaping how they get there.

Your background in performance creative is valuable, but what matters most is how you think: how you approach persuasion, audience psychology, and creative problem-solving.

This role isn’t about repeating what’s already working in the market. It’s about contributing new ideas, new angles, and new ways to communicate value.

They’re looking for someone who can use insight, storytelling, and intuition to develop concepts that feel fresh: ideas that make people stop, feel something, and take action.

More than past examples, they’re interested in your ability to think differently

• to bring original perspectives
• to create what doesn’t exist yet.

This is a full-time contractor role.

WHAT’S IN IT FOR YOU

• Accelerated Learning: You’ll get direct access to founders and top operators who will give you the knowledge most people never receive. If you bring the hunger, you’ll grow at a speed that isn’t possible inside a traditional marketing environment.
• Direct Creative Impact: Your ideas won’t sit in a Google Doc. They will shape real creative directions, campaigns, and brand experiences,  and you'll see your thinking turn into results at scale.
• High-Performance Environment: This team moves fast, expects a lot, and rewards people who want to become the best at what they do. If you thrive under high standards and real pressure, you’ll feel at home.
• Flexibility & Autonomy: Work from anywhere. Manage your time. Own your outcomes. Output matters more than hours.
• Growth Path: A clear opportunity to rise into a Senior Creative Strategist or Creative Lead as you show you can build new creative directions instead of repeating the expected.

WHAT YOU’RE GETTING INTO

You won’t spend your days analyzing ads or copying existing concepts.

Your job is to invent.

You’ll work closely with the creative leadership team to:

• Develop new ways to communicate value, emotion, desire, and urgency
• Create concepts, hooks, and angles that don’t currently exist in the market
• Explore untapped directions for storytelling, characters, worlds, and formats
• Build simple but powerful creative outlines and scripts from scratch
• Propose content, narrative, and psychological approaches that flip assumptions
• Push ideas that redefine how the brand sells, speaks, and engages
• Identify unexplored creative opportunities across platforms
• Think deeply, question defaults, and bring original thought into everything you touch

WHO YOU ARE

Most people can’t do this job. They can analyze, optimize, iterate, but they can’t create. They can’t see what doesn’t exist yet and make it real.

If you're someone who sees puzzles everywhere and can’t help but solve them…

Who builds things for fun…

Who thinks the entire DTC playbook is outdated…

Let’s talk.

But if you're looking to apply “proven frameworks” and “best practices”, this is not enough.

You are:

• Driven by Curiosity: You explore ideas, concepts, and possibilities beyond what others think to look at.
• Teachable & Ambitious: You want to be the best at your craft, and you’re willing to work hard, get feedback, and level up fast.
• A Natural Communicator: You can express ideas clearly and turn thoughts into compelling concepts, scripts, or directions.
• Strong Researcher: You find unconventional solutions and enjoy cracking challenges others avoid.
• Digitally Native: You understand modern content, platforms, cultural shifts, and how people consume media.
• Self-Directed: You don’t need hand-holding. You take ownership, keep momentum, and show initiative.

Bonus points if you have:

• Experience with copywriting or social content
• Basic editing or design familiarity
• Personal creative projects that show thinking, not just execution

WHAT TO EXPECT FROM THE RECRUITMENT PROCESS

• Intro Chat: A brief conversation to align on your background, interests, and goals.
• A Call with the Founder: A deeper conversation with the Founder to explore fit, thinking, and growth potential.
• Take-Home Task: A practical assignment to evaluate how you think about making people do things, not your ability to copy what's working.
• Final Interview: A final conversation to review your task, align on expectations, and discuss next steps before joining.