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We are looking for a relentless, data-driven Media Buyer to build a paid acquisition engine from the ground up. This isn't about maintaining a legacy account; it’s about architecting a clean structure, testing with precision, and scaling a brand that is genuinely improving the lives of dogs everywhere.


WHO THEY ARE

Founded out of a lifelong love for dogs and a commitment to scientific integrity, we are building the most trusted name in natural canine wellness. They are a lean, fast-moving DTC brand who move quickly, stays flexible, and celebrates people who take ownership.


YOUR MISSION

As their first dedicated Media Buyer, your mission is to turn the brand-new ad accounts into a high-growth machine. Reporting directly to the founding team and expert consultants, you will be responsible for launching, managing, and scaling their presence on Meta and Google. You will treat every dollar of spend as an investment in their mission, driving consistent growth and educating dog owners on the science behind life-changing formulas.

This is a full‑time, remote contractor role supporting a Team on the EST timezone.


WHAT’S IN IT FOR YOU

  • True Ownership: As the first person in this role, you have a blank canvas to build a high-performing account structure from scratch.
  • Mission-Driven Work: Join a team obsessed with doing right by dogs and their owners, supporting longevity and everyday vitality.
  • High-Impact Growth: Play a pivotal role in scaling a brand past its initial launch phase toward becoming a category leader.
  • Remote & Agile: Work in a fully remote, flexible environment that prioritizes fast decision-making and clear accountability.
  • Lean & Elite Team: Collaborate closely with founders and specialists in an environment where your work directly impacts the product and customer experience.


WHAT YOU’RE GETTING INTO

  •  From Zero to One: Build and organize a brand-new ad account structure with no legacy baggage, optimized for scale from day one.
  • Full-Funnel Management: Execute and optimize Meta and Google ad campaigns, focusing on high-growth DTC performance and subscription metrics.
  • Daily Optimization: Monitor performance data daily, managing budgets and adjusting bids to ensure we stay within profitable targets.
  • Creative Testing: Partner with the team to brief, launch, and iterate on new creative concepts based on deep data insights.
  • Attribution & Analysis: Utilize tools like Triple Whale, Google Analytics, and Shopify reporting to get a clear picture of our true ROAS and LTV.
  • Strategic Scaling: Identify winning audiences and creative hooks quickly to aggressively scale spend as we expand our product line and brand awareness.


WHO YOU ARE

  • Experienced: At least 2+ years of proven experience scaling Meta and Google campaigns at a DTC brand.
  • Data-Obsessed: You don't rely on "auto-apply" settings; you make decisions based on manual analysis and hard evidence.
  • Proactive Problem Solver: You bring a "whatever it takes" mentality and structure to a fast-paced, startup environment.
  • Detail-Oriented: You take pride in clean account naming conventions, perfect tracking setups, and error-free execution.
  • Commercially Savvy: You understand the nuances of consumer packaged goods (CPG) or supplement marketing, including compliance and performance-driven scaling.


BONUS POINTS IF YOU HAVE

  • Experience in the pet wellness or animal health industry.
  • A background in managing accounts with strict compliance requirements (supplements/health).
  • Experience scaling brand-new accounts from $0 to significant monthly spend.





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