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Junior Creative Strategist
GBR
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If you’re a creator at heart, obsessed with pacing, hooks, visual storytelling, and performance, this role puts you inside the creative engine of a fast-growing DTC brand.



They are looking for a Junior Creative Strategist to develop concepts, manage shoots and agencies, and produce winning ideas for paid social.


You’ll collaborate with the Creative Strategist and run an in-house studio that ships content at high velocity.


WHO THEY ARE

One of the fastest-growing wellness brands in the UK, known for functional mushroom blends and mood-boosting beverages that have built a cult following since launch. From zero to £18m/year in under three years, they’ve proven their ability to innovate, scale quickly, and create products that genuinely resonate with people.


As they expand across Europe and target £30m+ revenue in the next year, they’re doubling down on creative excellence, experimentation, and performance-driven storytelling,  all while operating with a lean, ambitious, and highly collaborative culture backed by leading industry investors.


They are:

  • Creative & experimental: the team embraces testing, iteration, and pushing ideas forward to find what resonates most with customers.
  • Hands-on & ownership-oriented: people are empowered to bring ideas to life quickly, with autonomy across concepting, execution, and improvement.
  • Fast & collaborative: they prioritise clarity, agility, and teamwork, creating an environment where great ideas can come from anyone.


This is a fully remote, full-time role.


WHAT’S IN IT FOR YOU

  • Lead the development of concepts, angles, scripts, and creative briefs that fuel high-performing paid social ads
  • A central role in shaping the next generation of winning paid social creatives
  • Work closely with editors, creators, freelancers, and production partners to bring concepts to life.
  • The opportunity to work with AI-powered ad tools and creative automation
  • Clear growth path into a Creative Strategist role


WHAT YOU’RE GETTING INTO

This role centres on producing high-performing paid social ads, driven by sharp concepts, clear direction, and continuous creative iteration.


Creative Strategy & Concept Development

  • Analyse top-performing ads and develop new angles, hooks, and narrative frameworks
  • Build briefs for editors, creators, and agencies
  • Use performance insights to iterate on concepts rapidly
  • Work with AI tools to generate concepts, variations, or performance-optimised creative ideas


Production & Shoot Management

  • Plan and manage small-scale shoots
  • Coordinate creators, freelancers, and agency partners
  • Oversee asset delivery, ensuring output aligns with the brief and performance needs


Performance & Insight

  • Monitor ad performance to identify winning patterns
  • Propose rapid creative iterations based on data
  • Document learnings to improve creative testing velocity


WHO YOU ARE

  • Strong creative instincts and understanding of what makes an ad perform
  • Strong portfolio of short-form and long-form content
  • Confident giving direction to creators, editors, and agencies
  • Highly organised and capable of managing multiple creative workflows
  • Deep understanding of TikTok, Reels, and YouTube patterns
  • Organised, decisive, and comfortable directing talent
  • Excited about experimenting with AI-powered creative to produce high-velocity ads


WHAT SUCCESS LOOKS LIKE

  • 30 days: You’ve learned the brand’s creative style, supported concept development, and contributed to early briefs.
  • 60 days: You’re independently managing segments of the creative workflow, from ideation to briefing to reviewing edits, while tracking performance patterns.
  • 90 days: You’re confidently leading your own concepts from brainstorm to delivery, managing production partners, and consistently contributing ads that win in paid social.


WHAT TO EXPECT FROM THE RECRUITMENT PROCESS

  • Intro Chat: A short call to learn about your creative background, your portfolio, and your goals. 
  • Creative Interview: A conversation with the Creative Strategist to explore how you ideate, structure concepts, and think about performance-led creative.
  • Practical Task: A creative assignment to assess how you generate hooks, angles, and paid-social-ready concepts.
  • Final Interview: A final conversation to review your task, align on expectations, and discuss next steps.
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