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Head of Retention
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We’re looking for a Head of Retention who can translate long-term brand goals into flawless, high-converting subscription experiences for an 8-figure DTC supplement incubator scaling toward a 10-figure vision. If you thrive on building systems from scratch, hate churn bottlenecks, and measure success by the relentless growth of LTV, this is your mission.


YOUR MISSION

Currently, 66% of their revenue comes from new customers. Your goal is to shift this balance toward a strong, loyal returning customer base by bringing clarity to currently fragmented and unreadable subscription data, while actively reducing churn. You will be responsible for making sense of subscription performance, identifying where and why customers are dropping off, and implementing improvements that drive long-term retention. You will also act as the connective tissue between their email agency, customer support, and product teams, ensuring a seamless customer experience across all touchpoints. 


WHO THEY ARE

You’ll be joining a fast-scaling eCommerce incubator behind seven high-performing brands across the beauty, health, and wellness sectors, each built from the ground up with data, design, and performance at their core. With a proven formula for growth and innovation, this incubator thrives on launching and scaling products that shoppers actually want. Every day brings fresh challenges, creative freedom, and the chance to leave your mark on brands seen by millions.


This is a full‑time, remote contractor position.


WHAT’S IN IT FOR YOU

  • Total Strategy Ownership: This isn't a "follow the manual" role. You’re the specialist coming in to write it.
  • Direct Access: You will report directly to the founders, giving you the influence needed to implement real change.
  • Impact-Driven Growth: You will be the first person dedicated to retention, meaning every lift in LTV is a direct result of your systems.
  • Remote Flexibility: This is a fully remote, full-time position open to any timezone.


WHAT YOU’RE GETTING INTO

  • Transitioning raw data into a sophisticated, insights-driven engine. You will lead the shift from "unreadable" metrics to a clear, high-performing system using our existing stack of Klaviyo and Loop.
  • Inheriting and mobilizing an email list of 125,000 engaged leads and customers. You will leverage this massive "playground" to deploy high-impact flows and campaigns that move the needle from day one.
  • Optimizing a healthy baseline where 33% of revenue already comes from returning customers. Your mission is to bridge the gap between "stable" and "elite" by refining our subscription ecosystem to maximize LTV.
  • Mastering the "Creative Challenge" of retention by creating touchpoints that better educate customers on their results. You will ensure users see the undeniable long-term value of the products, directly reducing churn.
  • Delivering a seamless, post-purchase customer journey. You won't just be managing a channel; you will be responsible for the entire customer lifecycle and the measurable health of the brand's subscription model.


WHO YOU ARE

  • You have a proven track record working with supplement brands in the $30M to $100M/year range that run subscription offers.
  • You are proficient in Klaviyo and experienced in A/B testing and segment analysis
  • You excel at understanding raw data and building the technical systems behind it to drive long-term stability.
  • You are able to develop big-picture retention strategies while also executing day-to-day tasks like flow buildout and campaign management
  • You are looking for a full-time commitment; part-time is a "no" for this role.
  • You don't need a training program; you are ready to step in, identify the gaps, and define your own roadmap.


BONUS POINTS 

  • Massive bonus points if you are proficient in Checkout Champ, along with Loop and Klaviyo.


WHAT TO EXPECT FROM THE RECRUITMENT PROCESS

  • Intro call: initial screening to align on experience and culture.
  • Interview with the founder: meet the team and learn about the vision and day‑to‑day
  • Offer Call: final call to walk through the offer, and align on next steps to get you started.
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