Owning a creative pod means turning raw customer research into ads that carry real spend, then proving it with the numbers. This role puts that entire process in your hands: research, briefs, testing volume, and the team executing on it, all for one product and channel.
You'll lead a small pod of editors and designers, set the direction on what gets tested, and answer directly for how those concepts perform.
WHO THEY ARE
The brand builds haircare and styling tools for women with mature hair, designing around real texture, thinning, and styling challenges that most product lines never bother to address. It's grown fast on that focus alone, expanding from a single hero product into a full line trusted by a loyal, vocal customer base.
The way the team operates reflects that same attention to detail:
- Output over hours: nobody's watching the clock, only what you ship
- Speed as default: fast decisions, calls that move things forward
- Small team, real stakes: your work visibly moves the business
- High standards, no ego: the bar is performance, plain and simple
This is a fully remote, full-time contractor role.
WHAT'S IN IT FOR YOU
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Real ownership: run your own product and channel pod, from research to testing to results
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Clear growth path: hit your targets and you can grow into leading more team members or becoming creative director for your channel
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Performance bonuses: earn extra when your ads hit spend thresholds and when your pod performs
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Learning access: free access to premium marketing courses worth roughly $2,000 a month
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Flexible hours: work is judged on output, not on a fixed schedule
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Remote setup: work from wherever you do your best thinking
WHAT YOU'RE GETTING INTO
- Lead a pod of editors and designers, briefing them on winning ad concepts drawn from real customer research
- Turn insights about the audience into testable ad ideas across formats like AI-animation, mashups, and authority-style ads
- Build 5 to 15 new high-intent concepts a week for your dedicated product and channel
- Track performance daily and adjust briefs based on what the data is telling you
- Join weekly calls with your team and with the performance lead to share what's working and what isn't
- Grow your managed ad spend as your results prove out, taking on more scope over time
WHO YOU ARE
- You've spent 3+ years in performance or creative marketing, ideally at a DTC or ecommerce brand
- You've had at least one ad you built cross $100k in total spend, and can speak to why it worked
- You've worked with tools like Notion and similar systems to keep briefs and workflows organized
- You know which metrics actually matter and why, not just the ones that look good on a report
- You've managed testing, optimization, and budget across live campaigns
- You are highly organized and lead teams while juggling multiple projects at once
WHAT SUCCESS LOOKS LIKE
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30 days: You're comfortable in the team's systems and tools, you understand the customer deeply, and you've written your first batches of briefs.
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60 days: You have a full grasp of the process and are hitting weekly concept volume with ease, working smoothly with your editors and designers.
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90 days: You're consistently hitting your KPIs, producing 20 to 40 concepts a month with a win rate above 10%, and your pod runs with minimal friction.