If you think in hooks, angles, and feedback loops, and you care about hit rate, CPA, and scalable winners, this is where your work can actually move revenue.

A fast-scaling DTC skincare brand is hiring a Senior Creative Strategist to take ownership of performance creative across Meta and act as the strategic lead as the creative function scales.

You’ll turn research and performance data into high-volume, high-conviction creatives, working closely with editors, media buyers, and AI-driven production workflows.

WHO THEY ARE

A fast-growing DTC skincare brand with a strong 35+ female audience and aggressive growth targets.

Creative is the primary growth lever. Meta is the core acquisition channel. Performance feedback loops drive decision-making.

How the team operates:

• Ownership-first: people own outcomes, not just deliverables
• Performance-led: creative decisions are grounded in data
• Fast and direct: clear priorities, quick iteration, minimal process
• AI-forward: ideas matter only if they ship and perform

This is a full-time, remote contractor role.

WHAT’S IN IT FOR YOU

• Direct impact on growth: your concepts and iterations directly influence CPA, ROAS, and daily spend
• Senior scope: lead a creative pod and influence overall content strategy
• Clear growth path: path toward Creative Lead / Head of Creative Strategy as the brand scales
• Remote & execution-focused – async-friendly, low-meeting, high-output culture

WHAT YOU’RE GETTING INTO

This is a hands-on performance creative role with end-to-end ownership.

You will:

• Turn research and performance insights into new concepts, angles, and creative directions
• Own concept development and iteration strategy
• Write clear, execution-ready briefs that editors can ship without ambiguity
• Lead and review creative output, raising the quality bar consistently
• Work closely with media buyers to decide what to scale, iterate, or cut
• Operate at high creative velocity, balancing speed with signal
• Keep creative systems clean and usable: concepts, learnings, and winning patterns documented

WHO YOU ARE

• You have 2+ years as a Creative Strategist for 8–9 figure DTC brands
• You have a proven track record of scaling brands specifically through Meta ads
• Are comfortable reading performance dashboards and spotting signals quickly
• Can lead a team of editors and consistently improve output quality
• Understand what converts for female-focused audiences, beyond surface-level trends

Bonus points if you have:

• Direct experience in the skincare, beauty, or cosmetics niche
• Experience marketing to 35–60 female demographics

WHAT TO EXPECT FROM THE RECRUITMENT PROCES

• Intro Chat: A short conversation to dig into your background, portfolio, and what you’re looking for next
• Team interview: A call with the team to understand mutual fit, ways of working, and expectations
• Take-Home Task: A practical assignment designed to assess how you approach research, structure concepts, and deliver performance-ready creative work
• Final Interview: A final conversation to review your task, align on expectations, and discuss next steps