If you think in moments, emotions, and story beats - and know how to turn raw insight into words that actually convert - you’ll fit right in.

We’re looking for a Copywriter who can blend brand and performance to craft high-impact copy across websites, landing pages, emails, and campaigns.

This isn’t just about writing something that sounds good. It’s about understanding people and turning that into messaging that builds trust, desire, and action.

WHO THEY ARE

They’re a multi-brand DTC incubator operating across the US, Asia, and Europe, building, acquiring, and scaling consumer brands in beauty, wellness, health, lifestyle, and personal care. Several of their brands already sit at 7–8 figures in annual revenue, with more growing fast.

But more importantly: their mission is to build products that make people feel something: confidence, comfort, aspiration, and their ads should do the same.

Their culture is:

• Proactive & ownership-driven: people take initiative, think ahead, and solve problems before they arrive.
• Creative-first and data-informed: emotion leads, but performance decides; the best ideas come from the space where both meet.
• Fast & collaborative: clarity, iteration, and honest feedback are how great work gets made.

This is a full-time contractor role.

WHAT’S IN IT FOR YOU

• A performance-driven creative role: you’ll turn customer psychology, product insight, and creative direction into high-converting copy.
• Remote-first flexibility: work from anywhere while collaborating with a global creative team that moves quickly and communicates clearly.
• High-quality environment: write inside a system designed for creative excellence: premium tools, clean workflows, strong strategists, and brands with real audience love.
• Creative development: learn frameworks, receive thoughtful feedback, and get the reps that sharpen you into a world-class performance writer.

WHAT YOU’RE GETTING INTO

You’ll sit at the intersection of branding and conversion, translating strategy, research, and creative direction into copy that performs across the entire funnel.

You will:

• Write high-converting landing pages, PDPs, and website copy
• Create email flows and campaigns (welcome, retention, winback, promos)
• Develop brand messaging, tone of voice, and positioning
• Craft headlines, hooks, angles, and CTAs that drive action
• Turn customer insights, reviews, and research into compelling narratives
• Collaborate with Creative Strategists, Designers, and CRO teams
• Structure copy so it’s easy to execute across design and development
• Continuously improve copy based on performance data and testing
• Help maintain a copy system/database to track what works and why

WHO YOU ARE

• Experienced: 2+ years in copywriting, ideally focused on landing pages for DTC brands.
• Ad-format fluent: strong grasp of short-form copy structure and conversion principles.
• Versatile writer: comfortable creating landing pages, email, website and ad copy.
• Research-driven: you dig deep into reviews, communities, competitors, and data to uncover insights worth writing about.
• Emotion-attuned: you understand what makes consumers feel, trust, and buy in beauty, skincare, perfume, health & wellness spaces.
• Process-oriented: you work confidently inside Notion, ClickUp, and templates that make output faster and stronger.
• Agile: you iterate fast, handle feedback well, and thrive in a high-velocity creative environment.

WHAT TO EXPECT FROM THE RECRUITMENT PROCESS

• Intro Chat: A quick conversation to explore your background, portfolio, and goals.
• Take-Home Task: A practical assignment to see how you think, write, and build concepts.
• Final Interview: A wrap-up conversation to review your work, clarify expectations, and outline next steps.