Are you a creative strategist who's spent years turning customer psychology into paid ads that actually convert? This is your opportunity to join one of the fastest-growing DTC skincare brands in the world at a pivotal moment in their scale-up, with real ownership over creative strategy and the testing volume to back it.

With a 9-figure revenue base and bold ambitions to become the leading global DTC skincare device brand, they're building out their creative team to match. The goal: double their weekly testing output and drive the next wave of growth across Meta, TikTok, and YouTube.

If you've thrived in high-volume, high-spend DTC environments, know how to build concepts that speak to different avatars and awareness stages, and want a role where your ideas go live fast and get measured, this one's for you.

WHO THEY ARE

Founded in 2021, they've grown into one of the fastest-growing DTC skincare device brands in the world, making clinical-grade skincare accessible at home and building a 9-figure business doing it. With several new products in development and a clear path toward becoming a billion-dollar brand, they're scaling fast and hiring to match.

The team is 50+ people globally, lean and distributed. They move fast, iterate often, and hold the bar high. Initiative is rewarded, communication is candid, and the people who show up, do the foundational work, and bring genuine curiosity are the ones who grow the fastest here.

This is a fully remote, full-time role.

WHAT’S IN IT FOR YOU

• Own creative strategy for one of the fastest-growing skincare brands in the world, with the testing volume and budget to see your ideas through.
• Direct mentorship from a high-performing Creative Strategy Lead and Head of Growth, both invested in your development.
• Performance bonuses tied directly to the quality and impact of your creative output.
• 20 days paid annual leave to properly switch off and recharge.
• Join at a genuine inflection point. As the brand scales toward and beyond nine figures, the right person can grow into a senior or lead creative strategy role.

WHAT YOU’RE GETTING INTO

• Research and write 15+ scripts per week across customer avatars and awareness stages, primarily for Meta, with coverage across TikTok, YouTube, and AppLovin.
• Produce ready-to-shoot creative briefs for creators and video editors that are clear, complete, and conversion-focused every time.
• Collaborate with the influencer team on whitelisted ad workflows from brief to final approval.
• Review edits with a performance lens, giving specific feedback on openings, pacing, captions, on-screen proof, and CTAs.
• Maintain a content calendar covering promotions, product launches, and seasonal moments, keeping the team ahead of what's coming.
• Use AI tools to speed up research, concept varianting, and documentation.
• Contribute to weekly growth and creative strategy calls, bringing new testable ideas and performance learnings.
• Help push weekly creative testing capacity from 45 concepts toward 90 to 120 and beyond.

WHO YOU ARE

• You have 3+ years of hands-on experience in DTC creative strategy for paid social, with Meta as your primary channel.
• You've worked in high-spend environments and know what it takes to sustain creative quality at volume.
• You have a strong scripting and copywriting background built on a real understanding of customer avatars, awareness stages, market sophistication, and behavioural psychology.
• You're experienced with whitelisting workflows and influencer collaborations, and comfortable owning the full brief to approval process.
• You can read performance data, hook rate, CTR, ROAS, CAC, and use it to drive what you build next.
• You're proficient in Meta Ads Manager and AI-native in your day-to-day workflow.
• You're fluent in English, proactive by nature, and bring new ideas to the table without being asked.

Bonus points if you have:

• Experience in beauty, skincare, or wellness DTC brands.
• Familiarity with Motion for creative analytics, or tools like ClickUp, Notion, Air, or Claude.
• An agency background or equivalent high-paced, high-volume creative environment.

WHAT SUCCESS LOOKS LIKE

30 Days: You understand the brand, the customer avatars, the key angles, and the current creative frameworks. You're contributing to brief development and scripting, and your first batch of concepts is in the pipeline.

60 Days: You're producing 15+ new concepts per week, fully integrated into the creative workflows, and contributing actively to the testing calendar.

90 Days: You're delivering 20+ concepts per week independently, managing your own briefs and timelines, bringing proactive ideas to weekly calls, and making a measurable contribution to testing volume and ad performance.