Video Editor
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If you understand what video hooks work, why pacing matters, and how editing decisions move performance metrics, this role was built for you.

This is not an execution role. You won't be handed timestamps or told what footage to pull. You'll read a brief, make strong editorial calls, and ship high-performing paid social creatives at volume across Meta and TikTok.


The creative strategists own the concept and messaging. You own the pacing, footage selection, hook strength, platform feel, and variations fast enough to fuel aggressive testing cycles.


WHO THEY ARE

You’ll be working with fast-growing DTC brands and performance creative teams scaling aggressively across Meta and TikTok.


These brands operate in categories like wellness, beauty, supplements, fashion, personal care, and consumer products, all heavily focused on direct-response advertising, creative testing, and paid social scale. Most are spending aggressively on Meta and rely on fast iteration, high-volume testing, and performance-focused creative to drive growth.


The teams operate with a lean, performance-driven culture where creativity is judged by results, not aesthetics. Editors are trusted to think independently, move quickly, collaborate closely with strategists and media buyers, and continuously improve output based on performance feedback.


This is a fully remote, full-time role.


WHAT’S IN IT FOR YOU

  • Work with fast-growing DTC brands: Join ecommerce teams scaling aggressively through paid social advertising
  • Multiple immediate openings: Get matched with brands actively looking for editors right now
  • Creative ownership: Make real editorial decisions instead of acting as a production executor
  • Performance-focused environments: Work on ads designed specifically for testing, iteration, and measurable results
  • AI-driven workflows: Use modern AI tools for voiceovers, captioning, B-roll generation, and production acceleration
  • Growth opportunities: Potential to evolve into Senior Editor, Creative Strategist, or leadership roles as the brands continue scaling
  • Remote flexibility: Fully remote opportunities focused on output and execution rather than micromanagement


WHAT YOU’RE GETTING INTO

This role is centered around producing and improving high-performing paid social creatives at scale.

You will:

  • Edit direct-response video ads for Meta, TikTok, and paid social placements using AI UGC, testimonials, product demos, B-roll, and creator footage
  • Apply direct-response editing principles, including hooks, pacing, retention management, CTA placement, and conversion-focused sequencing
  • Create multiple creative variations across hooks, pacing, visuals, CTAs, and angles to support testing cycles
  • Independently interpret creative briefs and select the strongest footage and visuals for each concept
  • Produce platform-native creative optimized for Reels, TikTok feeds, Shorts, and paid placements
  • Use AI-assisted workflows for voiceovers, captioning, B-roll generation, and creative optimization
  • Source music, overlays, stock footage, and supporting assets that improve engagement and conversion performance
  • Collaborate closely with Creative Strategists, media buyers, and founders to improve creative quality and performance outcomes
  • Deliver high-volume creative output while maintaining strong quality and fast turnaround times


WHO YOU ARE

  • You have experience editing direct-response or paid social ads for Meta, TikTok, or YouTube Shorts for high-spend DTC ecommerce brands.
  • You understand direct-response editing deeply, including hooks, pacing, retention, engagement flow, and conversion-focused storytelling
  • You have experience with motion graphics, VSLs, or AI-generated creative workflows
  • You are familiar with performance metrics like hook rate, hold rate, thumbstop rate, CTR, and creative fatigue
  • You can independently turn a creative brief into a polished ad without needing every shot pre-selected
  • You have strong instincts for Reels/TikTok-native editing styles and modern paid social creative
  • You are proficient with Premiere Pro, After Effects, CapCut, Frame.io, Slack, and Google Drive
  • You are comfortable using AI-assisted editing workflows and emerging creative production tools
  • You can manage high creative output without sacrificing quality or attention to detail
  • You communicate clearly, take feedback professionally, and thrive in fast-moving remote environments
  • You are fluent in English


WHAT SUCCESS LOOKS LIKE

  • 30 Days: Understand the brand’s creative workflows, editing standards, and direct-response frameworks while producing video concepts independently.
  • 60 Days: Consistently deliver high-performing concepts with strong pacing, hooks, creative variation, and efficient feedback implementation.
  • 90 Days: Operate independently with a reliable production rhythm, contribute stronger creative ideas proactively, and consistently support performance goals through your editing decisions.
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