This isn’t a job for someone looking to manage what already works. This is for the operator who builds the machine - and then makes it run faster, cleaner, and leaner every week.

Our client is a category-defining DTC brand in the health & wellness space, already past 8 figures and gearing up for its next act: launching new brands, expanding globally, and preparing for a 9-figure future.

They’ve mastered acquisition, cracked the code on performance marketing, and built a team of A-players. What they need now is an executional force, a COO who can take full ownership of operations, supply chain, product, finance, sales, customer success, and data, and scale it all without losing momentum.

You’ll be the engine behind the growth. The steady hand that turns chaos into clarity. The integrator who aligns departments, eliminates bottlenecks, and drives the business forward. 



If you're motivated by ownership, obsessed with systems, and energized by building at speed - this is a role for you.

This is a fully remote contractor role, reporting directly to the CEO and working closely across all departments. For candidates based in the US, the arrangement is under a 1099 contract.

WHAT’S IN IT FOR YOU

• This is a rare chance to step into a business that’s already working and take it to the next level. You’ll be the right hand to the founder and have real ownership over building the systems, structure, and team that will scale the company to 9 figures and beyond.
• The role is 100% remote, with a preference for candidates in European time zones. Core collaboration hours are built around CET, but the company operates async by default, prioritizing output over hours.
• You’re not stepping into a back-office support function. You’ll lead critical areas like operations, supply chain, finance, customer experience, and sales with the autonomy to make key decisions and shape how the business scales.
• The package includes a generous base salary, plus equity and profit share. You’ll be rewarded not just for activity, but for real outcomes and long-term business value.
• This is a lean, high-performing team that values smart decisions and fast execution. You’ll have the freedom to build the systems the way you believe they should run, and the support to make it happen.
• This isn’t a turnaround or an early-stage experiment. The business has product-market fit, strong financials, and a proven growth engine. Your job is to scale what’s working - faster, smarter, and more profitably.

WHAT YOU’RE GETTING INTO

Lead, Manage & Hold Accountable

• Lead a cross-functional team of 10–15 (Heads of Ops, Finance, Product, Customer Support, Sales & Supply Chain).
• Act as a true integrator and second-in-command, ensuring full execution of company-wide goals.
• Drive a culture of extreme ownership, fast iteration, and high accountability.
• Build a team of A-player doers, not managers of managers, and implement weekly KPIs, scorecards, and tracking systems.

Supply Chain & Logistics

• Oversee end-to-end operations from demand planning to last-mile delivery.
• Manage 3PLs, factories, packaging vendors, and freight forwarders.
• Optimize COGS, landed cost, inventory efficiency, and cash conversion cycle.

Customer Support

• Ensure CS is world-class, brand-aligned, and metrics-led.
• Reduce subscription churn through training, scripting, and operational optimization.
• Oversee weekly tracking of CSAT, refund rates, response times, and customer feedback loops.

DTC Sales

• Build and scale the consultative sales department (e.g. "Book a Call With an Aesthetician" funnel).
• Recruit, train, and manage a performance-driven sales team from the ground up.
• Own all sales KPIs: conversion rate, AOV uplift, consult-to-close %, subscription conversion.

Product Development & Compliance

• Oversee NPD and EPD processes, ensuring compliance with FDA, CE, MOCRA, etc.
• Implement structured customer feedback loops to guide product innovation.

Financial Planning & Profitability

• Partner with Head of Finance and CEO on forecasting, modeling, and LTV:CAC optimization.
• Own the variable cost structure and margin-driving operational levers.
• Build dashboards and systems for real-time visibility into ops KPIs.

Data & Business Intelligence

• Centralize and clean operational data across departments.
• Manage the analyst team to deliver weekly reporting across CX, fulfillment, supply chain, and finance.

M&A & Exit Preparation

• Prepare legal, operational, and data infrastructure for acquisition or investment.
• Optimize operating model and margin levers with valuation in mind.

WHAT WE ARE LOOKING FOR

• Experience leading operations at a high 8 or 9-figure DTC or consumer brand
• Background in digital-first businesses with 80%+ revenue online
• Strong grasp of CPC/CPA economics, subscription models, and LTV optimization
• Obsessed with dashboards, KPIs, and margin control; you know how to make the numbers work for you
• Brings a serious work ethic and appetite for growth over comfort
• Skilled at hiring and leading teams of 20+ across multiple disciplines
• Thrives in a fast-paced, startup-minded environment where scale and performance are everything
• Loves the work itself and brings the energy to raise the level of everyone around them
• Metrics-driven, results-focused, and motivated by building something elite

COMPANY VISION

• Scale the brand to 9 figures
• Launch a second direct response brand in a new wellness vertical
• Operationalize a true roadmap culture: tight launches, clean execution
• Centralize BI dashboards and automate performance visibility
• Build a highly effective sales engine to increase subscription LTV

If you’re ready to take full ownership of scale at a high-growth DTC brand - this is your opportunity.